The Art of War (Sun Tzu). Description.
Sun Tzu wrote the book The Art of War in 490
BC. Although Sun Tzu's Art of War was written more than 2,600 years ago, it
stands today as the pre-eminent work on military strategy, the most brilliant
exposition of armed conflict ever composed. Yet the book is much more than
a guidebook for soldiers, and the precepts found therein have their application
in every quarter of life - from sports and games to business, finance,
management into the boardroom.
A quick way to appreciate the contribution that Sun Tzu made
to management in general and strategy in particular, is to just consider the
chapter titles of The Art of War: Laying Plans, Waging War, Attack By Stratagem,
Tactical Disposition, Energy, Weak Points and Strong, Maneuvering, Variations
in Tactics, The Army on the March, Terrain, The Nine Situations, The Attack
by Fire, The Use of Spies.
Specifically, Sun Tzu's ancient principles of war, reinterpreted
for the modern manager, offer clues to:
- Learn to compete, but never lose emotional control.
- Plan properly and do things right.
- Make sure you know the facts, and only rely on first-hand knowledge if possible.
- Expect and be prepared for the worst, and have some resources to counter
any setback.
- Speed and innovation are powerful weapons to stay ahead.
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Sun Tzu - The Art of War is much More than a Guide to MIlitary Conflict
"Totally agree the Art of War is much more than a guide to military conflict. In fact, one of the most remarkable quotes from the book is:
Those skilled in war subdue the enemy's army without fighting. Their aim must be to take all under heaven intact through strategic superiority.
Sun Tzu realized that if you fought too many battles you would lose - even the greater generals such as Hannibal and Napoleon finally lost.
So in business the message is the same: you must develop a strategy that allows you to conquer the marketplace instead of trying to win it through a "price war", because like any other war it has severe consequences and many casualties, even for the winner." |
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Quotes from The Art of War. Quotations
"Hi, do you know of a remarkable quote from The Art of War? Also quotes that are related to the art of War are welcome!
Please enter a reaction to share it for other people to enjoy and use this template:
Author Name Year of Birth - Year of Death, short characterization of author - The quote...
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Art of War (Sun Tzu) Special Interest Group
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Compare with: OODA Loop
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SWOT Analysis |
Chain of Command |
First-mover Advantage
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| Charismatic Leadership
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